From Power Poses to Fighting Bullies: Amy Cuddy’s New Mission to Foster Social Bravery

A New Chapter in Social Psychology

Amy Cuddy is set to publish her new book, ‘Bullies, Bystanders, & Bravehearts’ (HarperCollins) in 2025, focusing on adult bullying and providing scientific insights on how to combat this social menace. The work presents groundbreaking research on the psychological, physical, and socio-economic costs of bullying to individuals, organizations, and societies.

Evolution of a Thought Leader

As a social psychologist and bestselling author, Cuddy has dedicated her work to understanding presence under stress, power dynamics, prejudice, and stereotyping. Her latest focus extends to the psychology of bullying, bystanding, and social bravery.

Cuddy’s influence in social psychology is substantial, with her 2012 TED Talk on body language ranking as the second-most popular of all time, accumulating over 70 million views. Her previous book ‘Presence’ has achieved remarkable success, selling more than half a million copies and being translated into 35 languages.

Academic Excellence and Impact

Her academic career includes prestigious positions at Harvard Business School (2008-2017) and Northwestern University’s Kellogg School of Management (2006-2008). Her contributions have earned her significant recognition, including the Excellence in Teaching Award from Harvard University (2018) and the Scientific Impact Award from the Society for Experimental Social Psychology (2022).

The Path Forward

Cuddy’s core message revolves around personal empowerment. She demonstrates that understanding the psychology of social dynamics enables people to become ‘bravehearts’ rather than passive bystanders. Her work emphasizes that individuals have more control over their presence than they might think, and that body and mindset significantly influence confidence and others’ perceptions. These small behavioral shifts can create meaningful changes in both personal experience and social impact.